20 Quanzhou Enterprises Again Shine CHIC&Nbsp; 2012

The vane, the highest stage and the most authoritative are not enough to illustrate the height of China International Clothing and Accessories Fair (hereinafter referred to as CHIC). Fashion, avant-garde, art and fashion are not enough to illustrate the brightness of CHIC.

This year coincides with the anniversary of CHIC20, and all kinds of brands are gathered.

Nearly 20 enterprises gathered together, and the Quanzhou apparel Corps once again spared CHIC.

In addition to the strong array of numbers, the brand and category of Quanzhou's exhibitors have also been expanded, covering business casual men's wear, fashion casual men's wear and casual men.

Quanzhou fashion Legion has opened its CHIC exhibition, which has become an unforgotten landscape.

Adult clothing: Market Segmentation

Nash, Gao Er Pu, JIM 'S, Zhou Jie, Shi Ya, bin Nu, Wolf Road, Willis, Huaqi, Han Caier, in these strange or familiar brand names, careful audience has found that the clothing of Quanzhou production area is no longer just the era of business casual men's dominance.

No matter it has become the pioneer of fast fashion in China, it is also the Wolf Road of fashion stars in recent years. Whether it is Gaulp, who has been on the stage for the first time or has been exhibiting for 6 years in a row, whether it is rich in details, or has just launched a new brand of Huaqi, whether it is the JIM S of men's clothing brand developed by women's clothing enterprises, or from women's wear to men and women.

On the stage of CHIC, it is difficult to find words to generalize them except for collectively "adult dress".

In the early years, they were both the orientation of business and leisure, the routines of "CCTV + spokesperson", and the channels for "rural encircling the city". The Fujian clothing brand owners, with their courage and bravery and courage and courage, developed their channel capabilities with "fast and accurate". In that era, they achieved the situation of monopolization of the first line brand of domestic business and leisure, and sang the voice of Min style clothing in the domestic garment industry.

However, nowadays, consumers have become more and more personalities, and the maturity of business and leisure has also been very high, leaving fewer opportunities for the latecomers.

Where are the opportunities for the latecomers? In the market segments, they are still in the keen insight of Fujian clothing brand owners in the emerging market.

Therefore, in this session of CHIC, we can not see which subdivision category dictate the world.

That is because in recent years, following the trend and homogenization have made it difficult to achieve new brand.

Over the past few years, Fujian's clothing brands have been