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The Clothing Price Tag Is High &Nbsp; Clothing Into The Mall Is Seven Times Higher Than The Factory Price.

2012/4/10 16:19:00 25

Clothing Prices. Clothing Suppliers. Garment Enterprises

"Now the shopping mall.

clothing

How frequently are prices four digit? "Recently, many consumers complain that clothes are too expensive to afford.

However, in the early years of the new year, the phenomenon of retail weakness led to a more vicious circle.

Reporters yesterday (9) from the insider know, because now Guangzhou consumers do not discount, do not buy, some clothing suppliers have quietly clothing ex factory price increased from only three times to seven times, in order to cope with more and more discount sales promotion.

The price of clothing entering the market doubled again.

From last year, shopping malls

clothing

Prices are soaring.

"The same brand and the same type of coat last year also marked a price of more than 600 yuan, now it is more than 1200 yuan."

Miss Huang, a frequent shopping lady, told reporters that her colleagues had the same trouble.

According to incomplete statistics from many shopping malls in Guangzhou, the price of winter clothing increased by 30% over the same period last year, and the price of spring clothes increased by 10% over the same period last year.

Is the reason why clothing prices rise simply?

Raw material

The cost of labor is rising? The answer is surprising.

Yesterday, a person familiar with the matter revealed that some garment suppliers recently doubled the factory price. "The price of the original clothing entering the mall is about three times higher than the factory price, and now it has been increased to more than seven times."

Discount frequency doubled this year or doubled.

Clothing suppliers also have their own difficulties in doing so.

Yesterday (9), clothing enterprises told reporters, due to the economic downturn,

Sale

Decline, in order to stimulate consumption, since last year, many shopping malls in Guangzhou and other places have launched a discount sale, frequency and depth increased by more than 100% over the past.

"How can manufacturers stand up for this promotion?" the person asked reporters that raising prices is a must.

According to the reporter,

Guangzhou

Department store sales growth has declined in the past two months, and according to the Shanghai apparel industry association network regular statistical report, in November 2011, ten major shopping malls in Shanghai sold 768 thousand items (clothing sets), 408 thousand less than last month (set), down 34.7%, down 6.9% compared with the previous month.

"The first half of this year will be more difficult for retail enterprises, although it may be better after September, the overall situation is not optimistic."

Xie Shiping, managing director of Mei Dong department store, told the Yangcheng Evening News reporter that the means of dealing with this kind of bad environment is not rich, and discount sales promotion will be the mainstream.

"It can be judged that the discount, time, density and degree of department stores will increase this year."

According to the reporter, the department store has just launched 400 to 1000, and immediately launched a 100 yuan reduction of 60 sales promotion, modern department stores will launch a promotion before and after Valentine's day, and shinguang department store will launch 1 yuan to 3 yuan from 10.

"We didn't want to sell a lot of suppliers, and now most of them have taken part in it."

The person in charge of the shopping mall said that consumers would not buy at all without discount.

"However, some of the garment suppliers who are willing to discount are moving on the price."

How long can this vicious cycle last? In the industry, it is considered harmful to the formation of a good consumption environment, whether it is frequent discounts for merchants or suppliers to raise prices to deal with sales promotion.