Adidas Chairman Returns To Der Der Spiegel Weekly

Germany's Spiegel magazine, the latest issue of Germany, even tried to defame Adidas's sponsorship of the Beijing Olympic Games by Adidas group, a sponsor of the Olympic Games in 2008 and a German sporting goods manufacturer, and Adidas chairman Herbert Hai AI gave it a relentless response.

The two journalists in Spiegel weekly first called the Olympic torch guards wearing Adidas sportswear, which damaged the image of Adidas, and then called the torch relay and the politicization of the Olympics the result of China's actions in Tibet.

Then asked stupidly, why not ask these guards not to wear Adidas clothes, and ask why pnational corporations like Adidas can not exert influence on human rights issues.

Herbert Hayne, the chairman of Adidas group, asked, contrary to the near provocative remarks of the Der Spiegel weekly, "is the torch relay brutally hindered? Do you think this is normal?

Of course, people can use this opportunity to express their political opinions, but I think they do not have the power to use rough means to obstruct the torch relay and extinguish the sacred fire.

Hai said: "the torch is a symbol of the Olympic Games, symbolizing peace and reunion. This is a good idea, which is being abused."

"Our mission is to provide support for sports meet and athletes. This is what we should continue to do. We have been doing this for more than 80 years," he said.

In 1936, ADI Das dler gave sportswear to Jesse Owens, a black jumper, when black people were unpopular in Germany.

At the Moscow games in 1980, we supported the group of countries in Eastern Europe, which is not political.

If everything is to be twisted, it is wrong.

I have always believed that nothing can bring together the peoples of the world like sports, and its role far exceeds that of some political movements.

The 2006 World Cup, for example, has made an important contribution to the improvement of Germany's positive image in the world.

He was very angry at the German media's connection with the Olympics and sponsors in Tibet.

He said, "our efforts for the Olympic Games are not out of political understanding, not out of the understanding of the social system or the concept of culture, but out of the understanding of sports."

He replied to the theme of boycott of the Olympic Games put forward by the mirror reporter: "please review the history and see what boycott the Olympic Games has brought.

Nothing there?

I am against any form of boycott. I have seen a poll. 88% of Germans opposed the boycott of the Olympic Games, and even Darai Lama did not want to boycott.

The role of the Olympic Games is to make the world closer to each other and to promote more open dialogue.

We should be very careful not to impose our values on others. "

He told reporters in Der Spiegel: "politics is a matter of the United Nations and national governments. It is wrong for athletes to assume politics and let sponsors take up politics."

"We are not allowed to do this, otherwise there will be no world cup, there is nothing."