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Advancing Along The Context Of The Other Party Can Improve The Success Rate Of Cooperative Negotiation.

2013/7/19 22:26:00 32

Success RateEnterpriseCooperation

In order to improve the success rate of cooperative negotiation, we should stand on the other side's position and think about problems and move forward in the context of P.

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< p > because of the nature of the work, many people will often talk to me about cooperation. Some people have succeeded in talking once, and some have talked many times and have not made progress. Why? I think the key point of the problem is based on "egoism" or "altruism".

Only by thinking clearly about this problem can we improve the success rate of cooperative negotiation.

For those who often talk about business with customers, discuss alliances with the upstream and downstream enterprises, and discuss strategic cooperation with various social resources, understanding the importance of altruism is the key to opening up their partners' hearts.

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< p > If a person talks about cooperation based on the concept of altruism, his starting point is to let the other party make a profit, stand on the other side's position and think about the problem, and move forward along the other side's context to tell the other side a bright prospect of cooperation, that is, through such cooperation, what interests can the other party get, especially if compared with other options, what is the unique value of this cooperation scheme?

In addition, cooperation can not just be emotional talk, it must have rational data analysis, clear cooperation plan, detailed return analysis, let the other party feel the real value through data analysis, so as to achieve the purpose of making each other heartbeat.

Figuratively speaking, when negotiating, it is best to bring two things: a calculator and a storybook. The former is to account for each other and act in accordance with others' reasoning. The latter is to endorse the successful case with reference meaning and dispel the concerns of the other side.

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< p > If a person talks about cooperation based on the concept of "egoism", his starting point is to make himself profitable, stand on his own stand and think about problems, and make use of others' resources and use other people's wisdom to achieve their goals, hoping others can help themselves, hoping that the other side will do good deeds without considering whether the other party is willing to do so.

The negotiations under such a mode of thinking often die without end, because both sides can only stay at the macro level of desire to talk about cooperation, always in the "retreat" state, it is difficult to advance.

Because the other side can not see the specific plan, there is no detailed data, do not know to do such a good thing to their advantage, will not be heartbeat, even if not immediately declined, it is difficult to achieve substantive cooperation intentions.

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P, of course, if you want to cooperate successfully, you must be well prepared, especially when negotiating with important partners. You must prepare well, prepare materials before you meet, and have to work hard to understand the current situation of the other party, what the other person cares most, what he cares most and what he wants most. What is the most urgent problem at present? If he can talk about cooperation, what is the foreground picture that the other side can see and whether there is enough temptation and attraction?

I firmly believe that a person who can describe future prospects to the other is always very easy to succeed, because this picture will stimulate resonance and let the other party see the future, so as to guide the other side to take a substantial step.

In this world, no one will refuse others' help.

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Besides P, if you want to succeed in cooperation, you should clearly tell the other side, if you sign a cooperation agreement, what specific commitments do you need to make, what efforts you need to make, what you need to provide, what the specific timetable is, what are the inputs of the two sides, let the other party know clearly what the bottom line is, and see if you have the time, ability and motivation to do it.

Don't start with things very simple. In order to facilitate cooperation, deliberately hide some information, or set up a bureau to drag the other party down first and let the other party come in.

So don't be smart, or your path will be narrower and narrower.

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