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PEAK's Professional And Stylish Products Go Global

2013/7/30 20:24:00 25

PEAKBrandFashion Brand

One of the four Grand Slam Wimbledon Tennis Championships is a surprise for the world. Not only Chinese women tennis players, but also a professional tennis match from PEAK, a sports brand from China, has been recognized by the world's most authoritative fashion trend maker WGSN. This is also the second time that PEAK women's tennis series has been focused on by WGSN.


According to the latest trend analysis of the 2013 Wimbledon tennis open, which is released by WGSN, PEAK signed Galina Galina (Voskoboeva) dressed in the theme of "precipitation" as the theme of the slim skirt. It was named one of the trend designs with equipment such as Sharapova and Jankovic.


WGSN commented that the casual styling and feminine design of the players such as Wimbledon female Sharapova and vostaufvov broke the same white dress rule and traditional and formal form, making women more feminine. "Beautiful wrinkles, bright colors and distinctive shoulder straps make the image of this athletic sense more tender." WGSN analyst Clare Varga and Emma Crowther said in the analysis report.


It is understood that the theme of the PEAK women's Tennis uniform WGSN was "precipitation". After the "blooming" theme of the last season, PEAK Designer What this season wants to express is another kind of thought after harvest or failure: precipitation - precipitation essence, precipitating experience, settling oneself in quietness, allowing the mind to quieten in movement and impetuosity, and finally get greater improvement.


Designer Kim Feng said the theme of the Wimbledon. Clothes & Accessories Design inspiration comes from "carbon". (1) "burning wood Yu Yi" - "Shuo Wen"; (2) carbon - essence; (3) carbon - culture and culture. "This is a kind of temperament, a culture, a kind of accomplishment, and it is also a quintessence and promotion."


In recent years, PEAK is committed to combining women's sports and fashion trends. Through innovative design and bold materials, it has gradually changed the consumer's perception of the masculinity of PEAK equipment, so that PEAK's share in the women's sports market has gradually improved.


PEAK sports CEO Xu Zhihua said that tennis is one of the most fashionable sports. Athletes, especially women players, show the sexy and soft beauty, which has been leading the trend of dressing. "With the continuous warming of tennis in China and the in-depth cooperation with WTA, PEAK hopes to use women's tennis as a sports and sports event to promote PEAK's professional and fashionable products to the world and win more customers' attention."

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