Spreads Lead To Luxury Consumption, "Fat Drain"

< p > according to statistics of the Institute of wealth and quality, China's overseas a href= "//www.sjfzxm.com/news/index_h.asp" > luxury goods < /a > had strong consumption performance last year, reaching 74 billion US dollars.

In the domestic market, the long-term upward trend of luxury brand consumption has been reversed since last year.

According to statistics from the survey firm Lai Fang, more than 60% of 45 international luxury retailers failed to set up shop targets in China.

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< p > on the one hand, Chinese people are spending large amounts of luxury goods overseas. On the other hand, luxury brands are caught in the cold winter in the Chinese market. What is the contrast between the cold and the hot?

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< p > "price difference" is still the biggest driving force for China's luxury consumption growth year after year.

Reporters learned from relevant departments that the average import tax rate of luxury goods in the Chinese market is 16%.

In contrast, the average import tax rate of international luxury goods in the North American market is 10%, while that in the European market is only 6%.

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< p > March 2011, the Ministry of Finance announced the policy of "Hainan a href=" //www.sjfzxm.com/news/index_q.asp "Islands duty-free" < /a >, and agreed to take the lead in the Sanya duty-free shops and Haikou airports. The duty-free goods were exempt from import duties, value-added tax and special consumption tax, and the duty-free retail prices of the same commodities were lower than those of the mainland with a tax price of about 15% to 35%.

According to the insiders, the implementation of Islands's tax-free shopping policy in Hainan is the first step to eliminate the market price difference of high-end consumer goods at home and abroad. At the same time, it is also a leap in China's luxury import management policy, which will further optimize the business form of luxury goods market.

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< p > "Islands duty-free quota still needs to be relaxed."

Zhou Ting, a luxury research expert, said that although China formally adjusted the duty free shopping quota from 5000 yuan to 8000 yuan in November 2012, 3 kinds of duty-free commodities such as beauty, health care equipment and so on were added.

But in the first half of 2013, Hainan sold a total of more than 8000 yuan duty-free goods, which accounted for only 279 million yuan, accounting for a small proportion.

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< p > the industry pointed out that at present our country only has < a href= "//www.sjfzxm.com/news/index_p.asp" > Beijing < /a > capital airport, Shanghai Pudong Airport and Shanghai Hongqiao Airport have entry duty free shops. If the policy allows the duty free shops to be opened outside Beijing and Shanghai, it is bound to bring more high-end consumption of foreign duty-free shops back to China.

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< p > experts say that in recent years, the state has been stimulating domestic demand. While stimulating domestic demand, we should pay more attention to shortening the gap between the quality, style and price of domestic products and the brand of our own products, providing or even creating the demand of consumers, perhaps the best "compensation".

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