Fast Retailing Group'S Profit Rose Sharply In The First Fiscal Quarter

It is reported that Japan Fast Retailing Group recently announced that its profit in the first fiscal quarter increased by 40%, which was helped by the increase of its Uniqlo store sales in Japan and the growth of its overseas business. In the first fiscal quarter from September to November, the operating profit of Fast Retailing was 91.37 billion yen (763 million dollars), higher than 65.31 billion yen in the same period last year. According to a survey of four analysts by Thomson Reuters, Estimated mean 77.71 billion yen.

Fast Retailing maintains the current financial year estimate as of August 2015 unchanged. The company expects operating profit of 180 billion yen, net profit of 100 billion yen and revenue of 1.6 trillion yen in this fiscal year.

　　 Uniqlo It is currently the fifth largest leisure in the world Clothing brand (The top five are ZARA, H&M, GAP, The Limited、UNIQLO)。 After Inditex's ZARA (Spain), H&M (Sweden) and GAP (the United States), its sales volume ranked the fourth in the industry. There are branches in mainland China, Hong Kong, Macao, South Korea, the United Kingdom, France, the United States, Taiwan, Malaysia, Germany and Australia.

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The fashion circle has a long history of playing the sideline, and Armani was the first person to try it. Giorgio Armani founded the subsidiary brand Emporio in 1981 Armani。 After that, most fashion brands began to launch corresponding sub lines. For example, in 1988, Donna Karan launched DKNY, and Prada launched Miu in the 1990s Miu， They usually design for young consumers who cannot afford to buy the mainline by virtue of the reputation of the mainline. The initial idea was of course profitable, and the market response has been good, even once formed a situation of "the main line to do the image, the secondary line to make profits".

But now, this situation has changed quietly. You must remember that Domenico Dolce and Stefano in 2011 Gabbana stopped operating D&G and put D&G into Dolce&Gabbana on the main line. At that time, the news shocked the fashion industry and triggered the last wave of panic buying by a group of D&G diehards. In fact, the annual revenue of the brand at that time was about 400 million euros, which was quite good. This move has always been the subject of speculation, but it seems clear now.

Another way of sub line is to work independently, just like Prada to Miu The reconstruction of Miu positioning may be included in the main line to reduce branches. Because in recent years, some of the secondary lines have dominated the image of the main line, while some brands have too many secondary lines that are confusing. The smaller the brand business is, the more difficult it is to maintain the expenses incurred by the business operation later. Therefore, LV would rather sell cheap key chains and extend the product line than play a small LV.

"We know that besides Giorgio Armani, there are Emporio Armani, Armani Exchange, Armani Jeans and Armani Collezioni et al. In fact, the last three brands are now basically handed over to dealers. " An insider who once worked in Armani told the reporter, "We have also discussed whether there are too many secondary lines in Armani, and whether it will cause confusion. So at present, in addition to focusing on the main line and advanced customization, only Emporio Armani is managed by the brand. "