Donghua University Occupational Wear Research Institute 2018

The concept has changed from "work clothes" to a part of the enterprise's visual image, expressing the business philosophy and cultural aesthetics of the enterprise. At the same time, the design of professional wear is closely related to fashion as the branch of clothing design.

Taking into account the characteristics of fashion and corporate culture has become the core idea of contemporary professional clothing design.

The vocational clothing Institute of Donghua University is the first professional research base in the field of professional clothing in domestic universities. It conducts cultural research and design services for all walks of life in finance, aviation, pportation, schools, hotels, restaurants, property, express pportation, hospitals, fire services and large-scale events.

In 2018, the trend of Chinese professional wear was developed by the Institute of professional clothing, Donghua University. The trend report is based on the aesthetics of the times and the culture of the industry. It can serve as a program and key point for the design and development of professional clothes.

Contrary to previous trend reports, this occupational wear

Focusing on practicality, understanding and convenience, focusing on the financial industry, education, catering, aviation, entertainment, pportation, hotel and other service industries, compared with the trend of fashion concept and industry culture analysis in the past trend, through the trend structure and content adjustment, the four themes and design points of "light luxury elegance", "wandering entertainer", "self imagination" and "science and technology style" correspond to the above industries, and serve the uniform design of these eight industries more directly.

The four themes of "light luxury and elegance", "wandering entertainers", "self imagination" and "science and technology style" have brought together the mainstream design trends and industry trends in China. From the social, economic, political, cultural, technological and other dimensions, the influence of social background on the fashion vogue of professional clothing has been analyzed, and finally presented with the characteristics of story, artistry and operability.

The theme of light extravagance and elegance will be a low-key fashion element with retro flavor, a combination of extreme complexity and minimalism, the combination of elegance and elegance and new technology, and the integration of nostalgia art and fashion creativity.

Through the combination of retro culture and today's workplace life style, we can create a workplace image with light luxury and refined elegance.

The theme focuses on the design of finance, education, aviation and hotel industry.

The theme of the reciting entertainers focuses on the application of comfortable and durable fabrics, the simple natural hardcover style and the leisure and friendly modern rural style.

The dyed fabric with natural rich texture vision is the characteristic design of the theme. It creates the romantic feelings of the recite artists through a relaxed and humorous design method, which reflects the relaxed and comfortable emotional atmosphere of the service industry and the entertainment industry.

The theme of self ecstasy provides a four dimensional space for the urban life with passion and creativity. This theme creates an avant-garde, creative and personalized professional costume through the interesting graphic design, mashup design and grotesque creative ideas.

The theme of Ke Yi style emphasizes the perfect combination of flexible art and rigid technology, and endows art with the spirit of absolute rational digitalization and intellectualization.

The theme focuses on the design guidance of future style clothing and sporty style clothing, providing specific design analysis for pportation industry.

The Institute of occupational wear, Donghua University, will be held in from April 20 to 22, 2017.

To release the current trend, we will guide the professional clothing industry to better research and develop uniform products through the interpretation of the trend of the 2018 occupational clothing and the typical design cases, and integrate the high-quality design of the industry culture and fashion to improve the visual image of the enterprise.

More interesting reports, please pay attention to the world clothing shoes and hats net.